



Ideation Process


Reflection

Mobility Device Study Models



m
Mobility Device
This device encourages users to embrace discomforting feelings, viewing them as positive milestones in life.
01
Promotes growth through embracing and redefining discomfort
02
360-degree usability
03
Levitates via air pressure and resistance
04
Compact, expandable design
05
Customizable, user-specific exterior details
06
Expansion increases surface area (braking)
Retail Interior
Study Models


Retail Interior
Retail Interior
68 Orchard Road, #01-10 to 22, Plaza Singapura, Singapore 238839
The interior encourages prolonged exploration through interconnected paths and strategic angles. While layouts subtly guide users along a set path, they can deviate by thinking independently. It is a space for reflection.
There are 12 zones, each offering a different Hermès product paired with a matching mobility device component.



Persona Journey
Black lines are the opaque walls
White lines are the entrances

Interaction
Interactive lighting system tracks customers to deliver an empathetic, personalized shopping experience.
01
Customization with real-time visuals
02
Embedded brand storytelling
03
Interactive product catalog
04
Smart suggestions based on preferences
05
Guides to sections & featured items
06
Personalized greetings & recommendations



A space where People reflect. Revolutionize transport and retail by creating a unique brand-defined comfort beyond conventional norms. Comfort only our brands can provide
Criteria
01
3D Object
02
Spatial
02
Interaction

Reflection
A space where People reflect. Revolutionize transport and retail by creating a unique brand-defined comfort beyond conventional norms. Comfort only our brands can provide
Criteria
01
3D Object
02
Spatial
03
Interaction



Ideation Process


Mobility Device Study Models


Mobility Device
This device encourages users to embrace discomforting feelings, viewing them as positive milestones in life.
01
Promotes growth through embracing and redefining discomfort
02
360-degree usability
03
Levitates via air pressure and resistance
04
Compact, expandable design
05
Customizable, user-specific exterior details
06
Expansion increases surface area (braking)

Retail Interior Study Models

Retail Interior
68 Orchard Road, #01-10 to 22, Plaza Singapura, Singapore 238839
The interior encourages prolonged exploration through interconnected paths and strategic angles. While layouts subtly guide users along a set path, they can deviate by thinking independently. It is a space for reflection.
There are 12 zones, each offering a different Hermès product paired with a matching mobility device component.



Persona Journey
Black lines are the opaque walls
White lines are the entrances

Interaction
Interactive lighting system tracks customers to deliver an empathetic, personalized shopping experience.
01
Customization with real-time visuals
02
Embedded brand storytelling
03
Interactive product catalog
04
Smart suggestions based on preferences
05
Guides to sections & featured items
06
Personalized greetings & recommendations



Works →

From Singapore
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